Privacy Policy

Effective Date: August 28, 2026

1. Introduction

FitHer ("we", "us", or "the Company") values your privacy and is committed to protecting your personal information in accordance with applicable data protection laws, including the Korean Personal Information Protection Act (PIPA). This Privacy Policy applies to the FitHer mobile application ("Service").

2. Information We Collect

2.1 Required Information

DataPurposeWhen Collected
Email, nameAccount creation and identificationSocial login
Height, weight, goal weightAI-personalized workout routinesOnboarding
Fitness goal, environment, frequency, preferred duration, intensityAI personalizationOnboarding
Workout data (sets, reps, weight, duration)Workout tracking and performance analysisDuring workouts

2.2 Optional Information (Including Sensitive Data)

DataPurposeSensitive Data
Menstrual cycle start date and lengthCycle-based workout intensity adjustmentHealth data
Body fat percentage, skeletal muscle massBody composition trackingHealth data
AgeAI workout intensity adjustmentNo
Full-body photos for AI Body Check (front and optional side)Per-area muscle development analysisBody image

2.3 Automatically Collected Information

DataPurpose
Device information (OS, model)Service stability
App usage events (PostHog)Service improvement and usage analytics
Error logs (Sentry)Bug fixes and service stability
Push notification tokensNotification delivery
Advertising identifier (AdMob)Personalized ads (free users only)

2.4 Collection Methods

  • Direct input by users during registration and onboarding
  • Photos taken or selected by the user in the AI Body Check screen
  • Automatic collection during service usage
  • Authentication information from social login providers (Google, Apple)

3. Handling of Sensitive Information

Menstrual cycle data, body composition data, and Body Check photos are treated as sensitive health or body information.

  • Third-party AI sharing consent: We explain the exact data and recipient in the app, obtain explicit consent, and do not send the data to third-party AI before consent.
  • Optional: Menstrual cycle tracking is completely optional. The service functions fully without it.
  • Encrypted storage: Sensitive data is stored with encryption and access is minimized.
  • Purpose limitation: Used only for AI workout routine generation and cycle-based intensity adjustment.
  • Consent withdrawal: You can withdraw consent for cycle tracking at any time in app settings.

4. How We Use Your Information

PurposeDetails
Service deliveryAI-powered workout routine generation, workout tracking, performance analytics
Account managementIdentity verification, account identification
AI personalizationPersonalized AI coaching based on body and health data, menstrual cycle-based workout intensity adjustment
NotificationsWorkout reminders, streak milestone alerts, cycle-related notifications
Payment processingSubscription management (processed through RevenueCat)
AdvertisingPersonalized ads via Google AdMob (free users only; ads are removed with premium subscription)
Service improvementQuality improvement, bug fixes, feature development through analytics

5. Third-Party Sharing and International Data Transfers

We do not sell your personal information. We share data with the following service providers only as necessary to operate the Service:

ProviderPurposeData SharedLocation
Supabase Inc.Database hosting, authentication, serverless functionsAll service dataSouth Korea (Seoul)
Google LLC (Gemini AI)AI workout routine generation and coachingProfile summary (age/height/weight/goals/body composition/training experience, equipment, frequency, duration, intensity, and focus areas), workout records, optional cycle phase, AI chat messages, and front/side Body Check photosUSA
Google LLC (AdMob)Personalized ads (free users)Ad identifier, device info, app usage dataUSA
RevenueCat Inc.Subscription payment managementUser ID, subscription statusUSA
Functional Software Inc. (Sentry)Error tracking and performance monitoringDevice info, error logsUSA
PostHog Inc.Service analytics and usage patternsAnonymized usage eventsUSA
Expo (650 Industries Inc.)Push notifications, app updatesPush tokens, device infoUSA

Before the first use of an AI feature, the app explains what is sent to Google LLC's Gemini AI and why, and asks for explicit permission. General AI features may send body information, workout records, an optional cycle phase, and chat content. AI Body Check sends the separately approved front and optional side photos along with height, weight, workout goals, experience, frequency, focus areas, body-composition goals, and a four-week workout summary. Data is sent through server-side Edge Functions over an encrypted connection; names and email addresses are excluded. FitHer does not store Body Check photos on its servers. Only a local copy of the front photo is saved on the user's device for results, history, and sharing.

FitHer requires Google LLC to provide privacy protection equal to or greater than FitHer's protections and limits processing to the minimum information needed under the applicable Gemini API data-processing and security terms. Users may decline; workout tracking remains available without AI features.

6. Data Retention and Deletion

DataRetention PeriodLegal Basis
Account informationUntil account deletionService provision
Workout records and AI chatsUntil account deletionService provision
Menstrual cycle dataUntil account deletionService provision
Payment records5 yearsE-Commerce Act
Service usage logs3 monthsCommunications Privacy Act

7. Your Rights

You have the following rights regarding your personal information:

  • Request access to your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Request to stop processing your data
  • Withdraw consent for sensitive data (menstrual cycle) collection

Account Deletion

  • In the app: Profile > Settings > Delete Account
  • By email: Send a deletion request to bill@jocoding.net

Upon account deletion, all personal information, workout records, AI chat history, and menstrual cycle data are permanently and immediately deleted. This action cannot be undone.

8. Security Measures

  • Data encryption: SSL/TLS encryption for data in transit and encryption at rest in the database
  • Access control: Row Level Security (RLS) policies ensure users can only access their own data
  • Authentication security: OAuth 2.0 social login — we never store passwords directly
  • Server-side AI processing: AI API keys are managed server-side only and never exposed to the client
  • Input validation: User input sanitization to prevent prompt injection attacks

9. Cookies and Tracking Technologies

The FitHer mobile app does not use web cookies. However, we use the following technologies:

  • MMKV (local storage): Stores app settings and authentication state locally. Removed when the app is uninstalled.
  • PostHog SDK: Collects usage events for service improvement.
  • Sentry SDK: Tracks app errors and performance.
  • Google AdMob SDK: Collects data for ad display. Disabled for premium subscribers.

10. Contact Us

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us:

Data Protection Contact

Email: bill@jocoding.net

11. Changes to This Policy

We may update this Privacy Policy to reflect changes in law, policy, or security practices. Changes will be announced at least 7 days before taking effect via in-app notification. For material changes that significantly affect your rights, we will provide at least 30 days' notice.

This Privacy Policy is effective as of August 28, 2026.

Previous version: March 26, 2026